M.E. Stands for Melody Ehsani

“I believe that gossip is the number one destroyer of unity.”

A powerful quote I’ve stood by since I first heard it. When I mention the name Melody Ehsani and someone says they have not heard of her, I am quick to educate them about her background, who she is and all that she does. I end up sharing the details of her career journey that I’ve learned by listening to countless number of podcast interviews and reading articles. I take them on a stroll through her Instagram feed where almost instantly their obsessed with her unique designs. They are then able to understand why she inspires me as much as she does. Melody’s path as a designer wasn’t very straight forward, in fact, her career path began in the legal field.

Born into a Persian family, Ehsani believed for a long time that art was only a hobby, it doesn’t make you money. Both of her parents were artist, but due to their lack of success, they did not want their daughter to follow in their footsteps. She felt her only option after high school was to attend law school.

After her enrollment in law school, a brief stent working internships in the legal field, working on Capitol Hill, and even in the sports industry she knew that her heart was not in the career fields she was pursing. Unsure of where the universe would guide her next, like any creative she felt lost. A period of depression washed over life. The uncertainty kept her in a dark space for a long time. A friend recommended that Ehsani see a professional to help her cope with all that she was dealing with. Unbeknownst to her, she’d walk into a session with a woman whose practice was intuitive guidance.

It was during this session that the woman assured her that her life’s calling was to pursue product design. Melody initially rejected what she was told. How could she pursue product design? For years she was taught art wasn’t lucrative so, she couldn’t see herself ever pursuing it. Shortly after her session Melody began researching product design. After her first night in class at the Art Center College of Design in Pasadena, CA she knew that she had finally walked into her life’s calling.

Melody would go on to design shoes that turned into a lucrative business. She’d travel overseas create her products and sale them out of her Los Angeles apartment. She’d eventually begin designing accessories that would land in the hands of her favorite artist such as Erykah Badu, Solange Knowles and Yara Shahidi just to name a few. After 4 years of being an online based business, in 2012, Melody opened up her first store on Fairfax Avenue in Los Angeles, CA. Melody continues to grow her brand as she ventures into apparel design. She’s even landed a successful collaboration with Reebok.

With all her success she wants to be sure that those who support and follow her work understand the core mission of why she creates. “I believe that honoring my blueprint helps me bring to the world new patterns of behavior and equality for myself and for all women in the future. In my culture, a woman's value and status are determined by her marriage. This is a difficult and challenging concept for many women in today's world. By following my calling and making M.E. products, I am helping women resolve these kinds of paradoxes.  I want to become my true self and be a vibrant member of a family and a community. I want the women who wear my pieces to have the same opportunity for equality, wholeness, and self-expression. My style is inspired by paradox, controversy, justice and pushing the envelope. A portion from each M.E. item purchased will go towards the advancement and education of women in our society.”

To learn more about M.E. or to shop the collection, visit melodyehsani.com.

 

 

CultureAmber Janae